The Business Book Awards 2018

The Business Book Awards 2018

At last week’s inaugural Business Book Awards ceremony in Central London, Lucy McCarraher said in her welcoming speech that she had set up the awards in partnership with Thinkfest, in response to changes in the business book market: ‘Business books themselves have...
Kentucky Fried Crisis

Kentucky Fried Crisis

We have three golden principles when it comes to communication: authority, authenticity and audience. Usually, we apply them to speaking in public and giving presentations – but they work well across other communications as well. Forget about where you put your...