Who should your first hire be? #FFE15

Who should your first hire be? #FFE15

Even when attending an event (#FFE15) with a lanyard marked ’SPEAKER’ – it’s important to remember to keep your ears open: the whole point of live events is to share ideas and remember that nobody has all the information. PS Programmes’ Nadine Dereza and...
JPQs (Joe Public’s Questions)

JPQs (Joe Public’s Questions)

Former Foreign Secretary William Hague, canny political operator that he is, used to coach the then leader of the Opposition David Cameron for Prime Minister’s Questions (PMQs). The trick, Hague says, is to phrase the question so that it is unanswerable, as an...
Picture Power

Picture Power

The memory does not like complexity. When we are coaching speakers or work- shopping crisis media management, our advice often boils down to: keep it simple. Whether it’s a speech or a statement, you often have to frame your message just as you would a picture. You...